Administración estratégica de marca : branding / Kevin Lane Keller ; traducción, Erika Montserrat Jaasso Hernand Borneville
Material type:
TextPublication details: México : Pearson Educación, 2008Description: 692 p. : ilISBN: - 978-970-26-1284-1
- HD69.B7 K3.5 2008
| Item type | Current library | Collection | Status | Barcode | |
|---|---|---|---|---|---|
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UT Cancún | Colección general | Available | 05261 | |
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UT Cancún | Colección general | Available | 17245 |
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