Universidad Tecnológica de Cancún
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Marketing management : analysis, planning, implementation, and control / Philip Kotler.

By: Material type: TextSeries: 1 volumen (en varias paginaciones) : ilustraciones (principalmente a color), mapasPublication details: Upper Saddle River, New Jersey : Prentice Hall, 1997.Description: 789 pISBN:
  • 0132435101
Subject(s): LOC classification:
  • HF5415.13 K67 1997
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Item type Current library Collection Status Barcode
Libros-Monografías UT Cancún Colección general Available 12714

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