Results of search for 'su:"Mercadotecnia "'

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Fundamentos de marketing turístico / Miguel µngel Acerenza by

Acerenza, Miguel µngel

Series: Trillas Turismo

Material type:

Text; Format: print

Language: Spanish

Publication details: México : Trillas

Availability: Items available for loan: UT Cancún (12).

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Mercadotecnia : evolución, función y clasificación ; seguimiento y posicionamiento de mercados ; comportamiento del consumidor ; técnicas de investgación by

Galindo Cota, Ramses A

Material type:

Text

Publication details: México : Trillas

Availability: Items available for loan: UT Cancún (4).

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Mercadotecnia y productividad turística / Fabio Cárdenas Tabares by

Cárdenas Tabares, Fabio

Series: Trillas turismo

Material type:

Text; Nature of contents:

Language: Spanish

Publication details: México : Trillas

Availability: Items available for loan: UT Cancún (10).

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Marketing turístico / César Ramírez Cavassa by

Ramírez Cavassa, César

Series: Trillas turismo

Material type:

Text

Publication details: México : Trillas

Availability: Items available for loan: UT Cancún (21).

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Marketing estratégico en Latinoamérica : casos de estudio / Guillermo D'Andrea \ by

Material type:

Text; Format: print

Publication details: Buenos Aires : Pearson Educación, 2001

Availability: Items available for loan: UT Cancún (7).

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Marketing creativo para el servicio de comidas / William P. Fisher, tr. de Carmen Corona by

Fisher, William P

Series: Trillas turismo

Material type:

Text

Publication details: México : Trillas

Availability: Items available for loan: UT Cancún (3).

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Casos para el análisis de mercados e inversiones / Alejandro Mungaray, Patricia Moctezuma, Ramón de Jesús Ramírez by

Material type:

Text

Publication details: México : Trillas

Availability: Items available for loan: UT Cancún (2).

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Administración de Marketing : Guiltaian Joseph P. by

Guiltaian Joseph P

Edition: 5

Material type:

Text; Format: print

Publication details: México : McGraw-Hill

Availability: Items available for loan: UT Cancún (2).

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Administración en Mercadotecnia / Cravens, Hills, Woodruff ; Tr. Consuelo Hidalgo y Mondragon by

Cravens, David W

Material type:

Text; Format: print

Publication details: México, D.F. : Cecsa

Availability: Items available for loan: UT Cancún (1).

10.

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Competencia en arenas globales : un enfoque metodológico para lograr alta competitividad / Carlos Scheel Mayenberguer by

Scheel Mayenberguer, Carlos

Material type:

Text

Publication details: México : Trillas

Availability: Items available for loan: UT Cancún (2).

11.

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Diccionario inglés de publicidad y marketing / Eduardo Parra. \ by

Parra, Eduardo

Material type:

Text; Format: print

Publication details: España : Gestión 2000, 2000

Availability: Items available for loan: UT Cancún (1).

12.

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Como preparar el exitoso plan de mercadotecnia / Román G. Hiebeing ; Tr. Rosa María Rosas Sánchez by

Hiebing, Román G

Material type:

Text; Format: print

Publication details: México : McGraw-Hill

Availability: Items available for loan: UT Cancún (1).

13.

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Comercialización actual / Frank Jefkins by

Jefkins, Frank William

Material type:

Text; Format: print

Publication details: México : Trillas

Availability: Items available for loan: UT Cancún (1).

14.

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Comportamiento del consumidor / León G. Schiffman, Leslie Lazar Kanuk ; Tr. Adolfo Deras Quiñones by

Schiffman, León G

Edition: 5

Material type:

Text; Format: print

Publication details: México : Prentice - Hall

Availability: Items available for loan: UT Cancún (7).

15.

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Marketing internacional / Michael R. Czinkota, Ilkka A. Ronkainen by

Edition: 7a ed.

Material type:

Text

Publication details: México : Thomson

Availability: Items available for loan: UT Cancún (3).

16.

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Canales de venta : Llegue a mas clientes, Venda mas productos y obtenga mas ganancias / Lawrence G. Friedman, Tomothy R. Furey ; Traducción Ma. Ascención Guadalupe de la campa Pérez-Sevilla by

Friedman, Lawrence G

Material type:

Text; Format: print

Publication details: México : Pearson Educación

Availability: Items available for loan: UT Cancún (2).

17.

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DIRECCION DE MERCADOTECNIA : ANALISIS, PLANEACION, IMPLEMENTACION Y CONTROL by

KOTLER,PHILIP

Edition: 8A ED

Material type:

Text; Format: print

Publication details: MEXICO : DIANA

Availability: Items available for loan: UT Cancún (6).

18.

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DIRECCION DE MARKETING / PHILIP KOTLER ; TRADUCCION ROBERTO L. ESCALONA GARCIA by

KOTLER, PHILIP

Edition: ED. DEL MILENIO

Material type:

Text; Format: print

Publication details: MEXICO : PEARSON EDUCACION

Availability: Items available for loan: UT Cancún (4).

19.

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Dirección de mercadotecnia: análisis, planeación y control / Philip Kotler by

Kotler, Philip

Edition: 4a ed.

Material type:

Text

Publication details: México : Diana

Availability: Items available for loan: UT Cancún (3).

20.

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MARKETING DE SERVICIOS : CONCEPTOS Y ESTRATEGIAS / MARCOS COBRA, FLAVIO A . ZWARG ; TR. LUIS O. RODIGUEZ ACOSTA by

COBRA, MARCOS

Material type:

Text; Format: print

Publication details: BOGOTA, COLOMBIA : INTERAMERICANA MCGRAW-HILL

Availability: Items available for loan: UT Cancún (1).

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